Commercial · Serif · Commercial Type
Feature
Feature is a licensed font from Commercial Type: $950, styles from $50, as printed on the foundry or reseller’s page on 2026-09-05. The 3 open-licence families below are suggested in its place, each with the basis for the substitution.
The name above is set in a fallback face. Feature is a licensed font and there is no file here to show it in; the foundry’s page has the real specimen.
- Designer
- Christian Schwartz, Berton Hasebe
- Released
- 2018
- Classification
- Serif
- Price
- $950, styles from $50 (One-time fee for perpetual use) — as printed, read 2026-09-05
- Trial
- The foundry offers a trial download.
Designed for T: The New York Times Style Magazine in 2018, with diagonal stress, mismatched contrast and sharply angled head serifs; expanded by Hrvoje Živčić with italics and condensed display faces.
Free alternatives to Feature
Suggested, not measured
Typecase measures fonts from their outlines. Feature is not on this machine, so these were chosen by what is known about it — classification, lineage, common use — and each is labelled with that basis. Open one to see its measured character and neighbours.
Quiet luxury, approachable
The Fraunces webfont did not load here — this is a fallback face, not Fraunces.
same classification
A soft, expressive display serif with editorial range and optical sizes; rounder and less tense than Feature.
Quiet luxury, approachable
The Playfair Display webfont did not load here — this is a fallback face, not Playfair Display.
same classification
A high-contrast editorial display serif; stiffer and more Didone.
Quiet luxury, approachable
The Newsreader webfont did not load here — this is a fallback face, not Newsreader.
same classification
An editorial serif with optical sizes including display; calmer than Feature.
Own Feature? Point the app at the file and this list becomes measured: every open family ranked by how close it actually is, with the difference named. The file never leaves your machine.
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